Browsing by Author "Polat C."
Now showing items 1-4 of 4
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The demand determinants for urban public transport services: A review of the literature
Polat C. (2012)The future always includes some degree of uncertainty and reducing it is of special importance for decision makers. This is also valid for the decision makers in the public transport area. The uncertainty in the future ... -
Forecasting as a strategic decision-making tool: A review and discussion with emphasis on marketing management
Polat C. (EuroJournals, Inc., 2008)Most companies find that obtaining information about the future is particular to ensuring future organisational success. The analysis of macro and micro environmental factors and conditions is one of the main procedures ... -
A review of the literature and discussion on marketing and forecasting demand for urban public transport services
Polat C. (EuroJournals, Inc., 2007)Demand management is of specific value for successful marketing applications almost in all areas. However, public transport is one of the areas where marketing applications seem to be neglected. This paper reviews the ... -
Trends in the market growth for proton exchange membrane fuel cells (PEMFC): A review of the market dynamics
Hydrogen is considered the energy of the future and there is an intensive research in the field. A Proton Exchange Membrane Fuel Cell (PEMFC) is an energy transformation system and transforms chemical energy into electric ...